We created a campaign ‘Jeet ki Neeti’ for students preparing for JEE & NEET exams. The campaign comprised of a collection of posts with impactful copies and powerful typography that not only looked great but also conveyed an important eye-opening message. It was centered on the issues of youth addiction. The message of the campaign emphasized the crucial life choices that students face, presenting two distinct paths – one leading towards a bleak future and the other towards a bright one.
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