Thinkster’s Brand Breakdowns: The Good, The Bad & The Blurry
Welcome to the wild world of branding—where some startups look like Beyoncé at the Grammys and others look like they
Personal Branding for Founders: Build a Following Before You Sell
Let’s get this straight. In 2025, your startup pitch deck isn’t the only thing VCs want to see. They want
What Tinder Can Teach You About Branding
What do Tinder and branding have in common? A lot more than you’d think. Whether you’re searching for “the one”
The Brand Storytelling Formula: Turning Your ‘About Us’ Into a Movement
Brand storytelling isn’t just another marketing buzzword—it’s the fuel behind the brands you binge, bookmark, and brag about. In a
Branding vs Marketing vs Design: The Big (Confusing) Difference
Welcome to the great trifecta of modern business confusion: Branding vs Marketing, and Design — three words that sound like
What Is Branding (Really)? And Why Your Logo Isn’t Enough
Let’s get one thing straight: branding is not just a fancy logo slapped on your packaging like whipped cream on
The Evolution of Famous Logos: Lessons for Startups
Logos might seem like static images, but they tell dynamic stories. Studying the evolution of famous logos is like taking
Top Mistakes to Avoid in Logo Design
Avoid These Blunders or Regret It Forever (Kidding… Kind of) Let’s be honest—logo design looks easy. It’s just a shape,
Minimalist Logo Design: Trend or Timeless?
In a world where attention spans are shorter than a TikTok, your brand’s first impression matters more than ever. And
How Your Logo Influences Customer Trust in 3 Seconds
Welcome to the wild world of first impressions, where your logo has less time to make an impact than it